The goal was to create more than a standard product display. Ivar’s designed the fixture to capture attention from across the store while giving multiple brands a fun, unified platform for merchandising. The familiar taco truck shape transformed traditional shelving into a display that felt unexpected, approachable, and built for the retail environment.

Every element was developed with both appearance and functionality in mind. The truck-inspired body, dimensional details, wheels, branded graphics, and integrated shelving work together to create the look of a fully realized vehicle while still providing practical access to products from multiple sides.

By keeping design, fabrication, assembly, and vinyl production under one roof, Ivar’s was able to move quickly from concept to finished installation. The result was an eye-catching custom fixture that brought personality to the sales floor, highlighted participating brands, and helped turn an everyday shopping aisle into a memorable retail experience.

The renovation called for a careful balance between old and new. The goal was not to completely reinvent the Classic Candy shop, but to give the space a cleaner, more polished retail experience while maintaining the warmth and personality associated with Knott’s Berry Farm.

Custom counters, display fixtures, shelving, and merchandising elements were designed to support a wide assortment of candy and confectionery products while improving organization and product presentation throughout the store. Material selections and finishes helped create a bright, welcoming environment that complemented the shop’s traditional character.

Throughout the project, Ivar’s worked closely with contractors and the Knott’s team to respond to changes as they occurred. When field conditions or design adjustments required modifications, fixture plans could be adapted without disrupting the overall vision. The finished space brought together custom fabrication, detailed millwork, and thoughtful retail design to give a longtime destination a refreshed look built for continued use.

The project focused on creating a more cohesive branded environment around existing cooler equipment. Rather than treating each cooler as a standalone element, Ivar’s developed a system that visually connected the lineup and gave the entire installation a stronger presence on the sales floor.

Custom illuminated signage and branded trim helped reinforce Coca-Cola’s visual identity while allowing featured partner brands to remain recognizable within the overall design. Lighting was incorporated to draw attention to the products, define the cooler area, and create a more premium presentation without interfering with everyday store operations.

The finished installation combined branding, fabrication, lighting, and cooler integration into one coordinated retail system. By balancing consistency with individual brand visibility, the design helped create a cleaner floorplan, stronger product presentation, and a more engaging shopping experience from one end of the cooler lineup to the other.